SOW Comparison Guide
Quick reference to help you choose between Full SOW and Mini-SOW.
Side-by-Side Comparison
| Feature | Mini-SOW | Full SOW |
|---|---|---|
| Length | 1 page | 15+ pages |
| Variables | ~35 | 75+ |
| Best For | Under $10K projects | Over $10K projects |
| Client Type | Existing clients | New clients |
| Timeline | 4-6 weeks | 8+ weeks |
| Complexity | Standard websites | Custom applications |
| Legal Terms | References master agreement | Complete legal terms included |
| Setup Time | 15-30 minutes | 1-2 hours |
| Customization | Limited | Extensive |
When to Use Each
Use Mini-SOW When:
✅ Project Characteristics:
- Standard website build
- Clear, defined scope
- Budget under $10,000
- Timeline 4-6 weeks
- Minimal custom features
- Using standard VRV packages
✅ Client Characteristics:
- Existing VRV client
- Has signed master agreement
- Low legal risk
- Small business/individual
- Straightforward requirements
- Fast decision maker
✅ Examples:
- “5-page brochure website for local realtor”
- “Restaurant website with menu and reservations”
- “Portfolio site for photographer”
- “Small e-commerce store (10-20 products)”
- “Landing page for marketing campaign”
Use Full SOW When:
❌ Project Characteristics:
- Complex custom development
- Multiple phases/milestones
- Budget over $10,000
- Timeline 8+ weeks
- Custom integrations (APIs, databases)
- Unique or experimental features
❌ Client Characteristics:
- First-time VRV client
- No master agreement on file
- Corporate/enterprise client
- Multiple stakeholders
- Complex approval processes
- Legal/compliance requirements
❌ Examples:
- “Multi-vendor marketplace platform”
- “Custom CRM integration with Salesforce”
- “Mobile app + web dashboard”
- “E-learning platform with user management”
- “SaaS product MVP development”
Quick Decision Tree
Is this a new client?
├─ YES → Use Full SOW (need complete legal terms)
└─ NO → Continue...
Is the budget over $10,000?
├─ YES → Use Full SOW (complexity warrants detail)
└─ NO → Continue...
Are there custom integrations or complex features?
├─ YES → Use Full SOW (need detailed specifications)
└─ NO → Continue...
Does timeline exceed 8 weeks?
├─ YES → Use Full SOW (multiple phases need detail)
└─ NO → Use Mini-SOW ✅
What Each Document Includes
Mini-SOW Includes:
- Brief project overview
- 3-4 key features
- Basic deliverables checklist
- 2-3 milestone timeline
- Simple payment schedule
- Client responsibilities
- Ownership options (Full/Managed)
- Reference to master agreement
- Signature blocks
Mini-SOW References Master Agreement For:
- Complete intellectual property terms
- Warranties and liability limits
- Confidentiality provisions
- Dispute resolution procedures
- Force majeure clauses
- Insurance requirements
- Termination conditions
Full SOW Includes Everything:
- Detailed executive summary
- Comprehensive scope definition
- Complete deliverables specifications
- Detailed timeline with 5-8 milestones
- Payment schedule with conditions
- Acceptance criteria for each deliverable
- Full IP ownership terms (both options)
- Complete warranty provisions
- Terms & conditions (8+ sections)
- Assumptions & dependencies
- Success metrics & KPIs
- Communication protocols
- Risk assessment
- Signature blocks
Master Agreement Requirement
Important: Mini-SOW requires an existing Master Services Agreement.
If Client Has Master Agreement:
- Use Mini-SOW for speed and simplicity
- Reference agreement date and location
- Focus on project-specific details
If Client Does NOT Have Master Agreement:
Two options:
- Use Full SOW (includes all legal terms)
- Sign Master Agreement First (then use Mini-SOW)
Recommended: Have 5-10 key clients sign master agreements upfront, then use Mini-SOW for all future projects.
Variable Complexity
Mini-SOW Variables (~35):
Most variables are simple and quick to fill:
- Client/project names
- Dates (start, end, milestones)
- Dollar amounts (total, deposit, payments)
- Basic contact info
- 3-4 feature descriptions
- Out of scope items
Average completion time: 15-30 minutes
Full SOW Variables (75+):
Comprehensive variables requiring research:
- Detailed technical specifications
- Multiple milestone descriptions
- Acceptance criteria for each deliverable
- Risk assessments
- Success metrics and KPIs
- Insurance requirements
- Detailed payment schedules
- Change order procedures
Average completion time: 1-2 hours
Pricing Guidance
Mini-SOW Projects (Typical):
- Small Business Sites: $3,000 - $6,000
- Standard 5-10 Page Sites: $4,000 - $8,000
- Basic E-commerce: $5,000 - $10,000
- Landing Pages: $1,500 - $3,500
- Portfolio Sites: $2,500 - $5,000
Full SOW Projects (Typical):
- Complex Websites: $10,000 - $25,000
- Custom Applications: $15,000 - $50,000
- SaaS Products: $25,000 - $100,000+
- Enterprise Solutions: $50,000 - $200,000+
- Mobile Apps: $20,000 - $75,000
Tips for Success
Using Mini-SOW:
- ✅ Keep scope descriptions brief but clear
- ✅ Use checkboxes for deliverables
- ✅ Limit to 2-3 milestones max
- ✅ Reference master agreement explicitly
- ✅ Focus on client-facing features, not tech details
- ✅ Have template defaults ready for common projects
Using Full SOW:
- ✅ Take time to detail each section thoroughly
- ✅ Include technical specifications
- ✅ Define acceptance criteria clearly
- ✅ Break into 5-8 detailed milestones
- ✅ Include risk assessment and mitigation
- ✅ Review with legal counsel before finalizing
Common Mistakes to Avoid
❌ Don’t Use Mini-SOW When:
- Client is brand new (no master agreement)
- Scope is unclear or likely to change
- Budget exceeds $10,000
- Timeline exceeds 8 weeks
- Custom development required
- Multiple stakeholders need detailed specs
❌ Don’t Use Full SOW When:
- Project is straightforward
- Client is repeat/existing
- Speed is essential
- Budget is under $5,000
- Standard package/template used
Hybrid Approach
For clients between $8,000-$12,000:
- Start with Mini-SOW for speed
- Add supplemental exhibit with technical specs
- Reference both in master agreement
- Best of both worlds: fast turnaround + detail where needed
Sample File Naming
Mini-SOW:
MINI_SOW_client_name_2025-10-14.md
MINI_SOW_buckroe_beach_realty_2025-10-14.pdf
Full SOW:
SOW_client_name_2025-10-14.md
SOW_acme_corporation_2025-10-14.pdf
Remember: The goal is to match the document complexity to the project complexity. Over-documenting wastes time; under-documenting creates risk.
When in doubt: Use the Full SOW. It’s better to have more detail than needed than to discover you needed more protection later.
Last Updated: October 14, 2025
Maintained by: Valor Rate Ventures, LLC